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The artist contributes his £25k prize award winnings to grassroots concert halls

Sam Fender accepting Mercury Prize in the North East
The musician received the Mercury Prize last month in Newcastle

The star has donated the entirety of his twenty-five thousand pound Mercury Prize cash to the Music Venues Trust, which operates to protect the Britain's small concert spaces.

The star was awarded the cheque on mid-October as his new release the album was declared the top album of the previous year.

The musician has chosen to donate the funds to the Music Venues Trust, in acknowledgment of the vital role local spots played in his early career.

"I couldn't be pursuing what I am doing today if it weren't for all the shows I did around the North East, and elsewhere, when I was just getting going," remarked the artist. "These spaces are legendary, but they are struggling."

From early 2023 onward, at least 150 of these locations have ceased operations – about 16% of the total UK scene.

Over the past year, well-known musicians like the band Pulp, Coldplay, Katy Perry and Sheeran have all aided the Music Venues Trust in its efforts to help venues survive, by adding a minor surcharge to their ticket costs, which goes to help independent venues.

Sam Fender also joined in, collecting in excess of £100,000 on his 2024 arena tour to assist numerous local spots across the UK.

The money helped venues that were dealing with potential shutdown due to difficulties caused by floods, fire incidents and family tragedies, as well as licensing issues, conflicts and noise complaints.

Additional spaces were granted monetary aid in upgrading amenities and technical equipment that positively impacted artists and audiences.

"The idea that revenue from concerts in big venues supports the independent spots, where it kicks off for musicians like me, is just common sense," Fender has said.

Pulp on stage
Pulp are among the artists who gave their Mercury Prize funds to non-profits

He is not the first artist to donate his honor funds to worthy causes.

When Pulp received the award in the mid-90s for their release their work, lead singer Cocker announced that the group would donate their winnings to the non-profit War Child.

In 2002, artist she split her award among multiple charities, including the children's charity and a Sickle Cell organization.

"And I contributed a grand to my local community centre, to their gymnastics class, because I did gymnastics when I was younger and they needed better apparatus," the artist explained to a publication.

Two years ago, they gave their winnings to the local youth club that supported their act, as well as other local music groups.

Additionally 1994 winners the group donated their award to a MS organization after a acquaintance was diagnosed the disease.

"Winning was sufficient," stated singer the singer. "The money was the bonus but we didn't require the extra, because we had the cake. So our victory impacted another person's life."

Recently, the trust revealed it had protected two grassroots venues in the South East, by placing them under public stewardship.

The first in that area and the second in the city were acquired under the public acquisition initiative, which is backed by a national body and supporters who buy "stakes" in the buildings.

Written by

Dr. Caroline Fisher

Tech enthusiast and lifestyle blogger passionate about sharing practical tips and inspiring stories.

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